At the Meta Marketing Summit today, Meta Malaysia also shared that more than 60% of usage on Instagram and Facebook now involves video – showing that the Reels feature on both platforms is the main focus of users compared to sharing text or images.
This is also in line with the focus in terms of design, in addition to encouraging users and content publishers to share more videos on the platform.
In parallel, Meta has also introduced a special application called Edits, making it easier for users to produce videos and publish them directly on the Meta platform.
Tags
CYBER LIFE