Nova Launcher Acquired Metric Analytics Company, Branch

 

Nova Launcher is one of the popular launchers on Android, allowing users to make various changes to the interface display of their Android phones.

Today, Nova Launcher announced they have been taken over by Branch, which is one of the companies that focuses on analytics offerings as well as app usage metrics.

Nova Launcher says no drastic changes will happen to their offerings. Its founders will continue to focus on and maintain the Nova Launcher offering.

Along with the acquisition of Nova Launhcer, Branch also took over Sesame Search which facilitates the search of various things on users' Android phones.