Netflix is now seen to be starting to add a variety of content offered through their platform. To this end, Netflix has reportedly signed content licensing agreements with a number of publishers, including BuzzFeed, Tastemade and PMX, which manages TheVerge and Eater.
In parallel, Netflix will start offering content between 2 minutes and 20 minutes and more through their streaming platform, produced by various digital publishers. However, the offering is expected to be limited to a few countries to begin with.
However, this move shows that Netflix has begun to take steps to increase the variety of content access through their platform, and is also seen to be a center of focus for content that touches on current issues – thus ensuring that users continue to be tied to the platform not just for movies and TV series, but also for various short content variations.
