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Meta Begins Rolling Out “Your Algorithm” Controls for Facebook – Users Can Define Their Interests




Meta previously introduced the “Your Algorithm” feature on Instagram, allowing users to provide input on their interests and see content reflecting those preferences in their feed. Now, this same feature is being extended to Facebook.


Through this initiative, Meta leverages AI to identify user interests based on the preferences specified, subsequently surfacing relevant content in the Feed and Reels across both the Facebook app and website.


Users can adjust these settings at any time to refine the content displayed, ensuring a more personalized experience.


This new feature is being rolled out in stages and is expected to become available to all users in the near future.

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