Bytedance, a parent company of the Tiktok app, has begun to sell the technology used in Tiktok applications to other companies. According to a report from the Financial Times, the sale is reported to be using a subscription system.
Tiktok has a new section called Byteplus that will support sales. According to the BYTEPLUS website, its customer list includes applications from many countries such as the Goat Fashion app from the United States (US), Wego tourism site from Singapore, Chilibeli shopping app from Indonesia, and India's Gamesapp platform.
One of the features that makes Tiktok so popular is the video suggestion algorithm for users to watch. Basically algorithms work based on how users interact in applications, so from these interactions can affect what video will be recommended for users.
Last year Tiktok also explained how the feed from the feature for your page determines what video recommendation will be conveyed to a particular user.
These suggestions are based on user interactions in Tiktok applications such as video -like, sharing comments, captions and hashtags on video, device settings, language options, location settings, and device settings used to access Tiktok.
According to the Financial Times, BYTEPLUS offers customers of other enterprise opportunities to access the proposal algorithm and customize it in their own applications.
Not only that, Byteplus also offers features such as speech and text translation, real -time video effects and AI -based data analysis tools.
For the last half of the year, Bytedance and Tiktok have been among China -based companies targeted by a series of executive orders from former US President Donald Trump who are trying to block China -based applications from US app stores.
However, bytedance and Tiktok even more than 100 million monthly users in the US last year. And it seems that the steps that Chinese companies will take will make Bytedance and Tiktok stronger.
Tags
BUSINESS & MONEY
