TikTok is testing a new program that allows users to apply for jobs using the short video platform.
This program is called TikTok Resume and can be used to apply for jobs at several companies in the United States such as Chipotle, Target, and Shopify. In total there are more than 30 companies that accept applications from this trial feature.
To take advantage of this program, the user must create a resume video, post it on TikTok and send the video to the company he is applying to through the application.
In instructional videos created by TikTok, applicants are advised not to include personal data such as email addresses in videos that will be shared publicly.
So far the available vacancies are mostly for content creator positions on TikTok. It seems that more and more companies are taking advantage of this platform to promote their services.
For example, Alo Yoga is looking for a social media manager using TikTok Resume. The desired candidate will then manage the company's content strategy to be posted on TikTok, as well as liaise with influencers.
However, there are also vacancies in other sectors, such as openings by Target, Chipotle, Sweetgreen, and Great Clips. They use TikTok Resume to find store and warehouse workers. There is also Shopify looking for senior data engineers through this program.
Although TikTok Resume is only a temporary program, through this program TikTok demonstrates the use of their platform for purposes beyond just sharing funny and unique videos.
Even for companies, this TikTok program seems to be a separate way to meet the needs of employees from the Gen Z circle.
Tags
APPS & GAMES
