Activision Blizzard revealed, its revenue will increase in 2021 compared to 2020. The figure is quite fantastic, reaching USD 5.1 billion.
This amount is obtained only from in-game purchases. Which includes microtransactions and sales of Downloadable Content (DLC) aka additional content for the titles being played, quoted by us from Gamerant, Thursday (10/2/2022).
Even so, despite an increase of 5% in terms of income. However, Activision Blizzard saw its profits drop slightly. From a total of USD 8.41 billion in 2020, to USD 8.35 billion during 2021.
The game company, which is part of the Microsoft family, produces titles such as Call of Duty: Warzone and utilizes products in it such as Battle Pass. Thus allowing the players, to spend their money in the game. Not to mention World of Warcraft, consistently and prioritizing paid subscription services.
The good news is that the Massively Multiplayer Online Role Playing Game (MMORPG) will hit mobile devices in the near future, in 2022 to be exact. Bobby Kotick, CEO of Activision, told investors last year. Which will provide a more mobile gaming experience for free.
Little information, that Activision Blizzard itself has been acquired by the technology giant, Microsoft. The value is unmitigated to USD 68.7 billion.
This makes it the biggest buy of all time. At the same time, Microsoft is the third largest gaming company in the world after Tencent and Sony. Including strengthening the foundation of their metaverse that has been proclaimed.
Microsoft will pay USD 95 per share in cash, to add games Call of Duty, Warcraft, Candy Crush, Tony Hawk's Pro Skater, Overwatch, Spyro, Hearthstone, Guitar Hero, Crash Bandicoot, StarCraft and many other titles under Activision. Blizzard to Xbox Game Pass.
"Once the acquisition is complete, we will be offering as many Activision Blizzard games as possible on Xbox Game Pass and PC Game Pass, both new titles and games from Activision Blizzard's incredible catalog," said Microsoft Games CEO Phil Spencer.