With the variety of streaming services in the market today, various methods are seen in keeping users engaged and continuing their subscriptions. Recently, there are new rumors that Apple may bid for the streaming rights of the English Premier League through Apple TV+.
It is said that the broadcast rights are currently held by Sky Sports until 2025, and the broadcast rights are expected to be put up for bid this year.
Apple itself has been showing interest in the sports arena lately, and getting the EPL broadcast rights on the Apple TV+ platform will surely increase the subscription rate of their streaming service.
Apple already has sufficient funds in obtaining the broadcasting rights. It is likely that, apart from Apple, several other streaming companies may also bid for the same broadcasting rights.
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