Entrepreneur and famous social media personality, Datuk Seri Aliff Syukri proved the power of his marketing strategy when he successfully recorded the fastest sales record in the history of live streaming on TikTok Shop with sales reaching RM1 million in just two minutes and 32 seconds.
The achievement received official recognition from the Malaysia Book of Records which was confirmed by The Malaysia Book of Records Officer, Siti Nurhanim Mohd Noh through the presentation of a certificate immediately after the end of the live streaming session last night.
The success was recorded in conjunction with the exclusive launch of the Samma Bag Denim Edition for as low as RM79 which received an extraordinary response from many viewers. The great sale not only created a new record but also surpassed the previous achievement by Khairul Aming who previously recorded RM1 million in 3 minutes and 39 seconds.
Aliff also offered various attractive rewards for 50 lucky buyers with prizes in the form of gold bars and other exclusive items. Apart from being active in the world of online sales, Aliff is also the main driving force behind several well-known brands such as Sugeh Resort Janda Baik, As Hijab and Anthons Leather.