LinkedIn is one of the famous social platforms, especially among professional users and for the purpose of finding job contacts. The LinkedIn platform itself is one of the platforms that sees the sharing of various scholarly and interesting content, including in the form of videos. In addition, LinkedIn is also experimenting with games and so on.
Not only that, according to reports, LinkedIn once tried to buy one of the leading newsletter platforms, namely Beehiv. It is used by many content publishers, writers and media companies to manage the delivery of content to their followers, including managing payments and subscriptions. The closest competitor to Beehiv is Substack.
LinkedIn may be looking to expand the newsletter or newsletter market, which has been increasing in popularity recently. However, it is not known whether the discussions are still ongoing or not.
For your information, Facebook previously tried their own offering, but it was terminated shortly after. Meanwhile, X is ready to allow the publication of long article content and manage subscriptions directly through their own platform.
