Apple has now officially announced a special event scheduled for September 10, 2026, at 1 am (Malaysian time). Apple is expected to introduce its latest smartphone, the iPhone 18 Pro series at the event. Apple is using the slogan “Surprise & Shine” for this event.
According to early speculation, Apple is expected to introduce three iPhone models at the event, namely the iPhone 18 Pro, iPhone 18 Pro Max and also most likely a foldable iPhone. In addition to smartphones, we may also see the introduction of smartwatches and earphones at the event.
The event scheduled for this September will also see it led by Apple's new CEO, who will take over from Tim Cook. In addition to the device introduction, a new version of iOS will also be officially launched, along with Siri powered by artificial intelligence.
As for the regular iPhone 18 model, it is expected to be introduced in early 2027, along with the iPhone 18e and the iPhone Air. Event
