Steven Bartlett is a familiar name to those who follow various content focused on business and entrepreneurship. Steven has a YouTube channel with a large number of followers called “Diary of a CEO”, in addition to having published a book with the same name.
Not only that, now Steven Bartlett is also experimenting with a new YouTube channel, called 100 CEOs. What makes it different this time is that Steven is using entirely artificial intelligence-generated content for this channel.
This channel uses animated visuals generated with artificial intelligence, in addition to background voices that are cloned based on Steven Bartlett’s original voice. With this step, it leads to a completely new and different storytelling method. In fact, from our own viewing, it seems not so strange for use in this type of storytelling method, compared to some methods we have seen before using artificial intelligence.
Script production is still done manually, on the other hand, artificial intelligence is used for others. This includes the use of Runway’s offering technology for visuals, and ElevenLabs for audio.
With the introduction of this new method of content sharing, will we see more of this kind of content moving forward?