OpenAI is currently seen preparing to introduce advertising support to ChatGPT, thus generating additional revenue in addition to advertising through their artificial intelligence-powered platform. Currently, OpenAI is looking for new employees for this team.
Previously, it was said that OpenAI aims to generate revenue through free users for ChatGPT, by 2026. Today, ChatGPT has over 700 million users per week, and the vast majority are free account users.
With this large number of active users, ChatGPT will certainly also be one of the advertising platforms that various brands around the world focus on. However, it is still unknown how the integration will be implemented, and whether it will have an impact on the output of results that ChatGPT publishes to users.
Let's all look forward to further developments from OpenAI regarding this matter soon.