TikTok has introduced Bulletin Board, a new channel in the app that allows content creators to share directly with followers. This channel also serves to make it easier for creators to deliver exclusive content, helping to build a stronger community on TikTok.
During the beta phase, Bulletin Board has been used by a variety of creators including artists, publishers and well-known brands to deliver their content. For example, musicians can share a new song or album with fans, then invite them to save it ahead of the official launch. Fans can then add the song or album to their favorite music streaming app via the Add to Music App feature.
For fans who want to participate, they simply need to go to the creator’s profile and click on the Bulletin Board name below the bio. After that, fans will receive notifications every time the creator makes an update, and they can react with emojis.
Like all content on TikTok, Bulletin Board must adhere to guidelines enforced through technology and human moderators. In addition, safety tools such as mute, block and report are also provided to ensure a positive experience.
Bulletin Board is now launching globally for creators at least 18 years old with 50,000 followers or more.
