Shopee Unboxed was introduced through the Shopee app and works like the annual Recap feature on other platforms. Through this feature, users can see highlights of their annual activities in the form of an attractive display. In addition, this function can be easily accessed via a pop-up at the bottom of the app’s home page.
Through Shopee Unboxed, users can see several key highlights displayed in detail including the year they joined Shopee, annual spending amount, most frequent time of purchase and number of minutes watched live broadcasts. By leveraging the information collected throughout the year, Shopee produces a report form that is not only informative but also fun to explore.
It not only functions as a record of activities but also provides a snapshot of the app’s usage throughout the year. At the same time, this display helps increase users’ awareness of their shopping patterns and habits.