After almost five years of being established, Nothing is now announcing that it will change the logo that has been used since day one. Through a picture uploaded through the official X account, Nothing shows that the logo that uses a dot-shaped font design will be replaced with a new, cleaner font design.
The public's reaction is mixed with many agreeing and many disagreeing. This new font design will make the device interface easier to read. But at the same time, it will eliminate the uniqueness of Nothing's interface which has its own design because it is different from the others. It is likely that using a conventional font design will make more people choose to buy Nothing devices and not just a small group of hardcore fans.
Earlier this year, the company's founder Carl Pei said that this year will see all device manufacturers face problems obtaining components and the selling price of devices will increase by up to 30%. But he also predicted that this will make the specification race no longer important and instead move to offering unique experiences and designs to users.
