Since it was introduced around November last year, the 'Add yours' sticker feature has undeniably become a trend until today. It is an interactive sticker that can be used to create a chain of content in the form of images or videos to allow users to interact in general with each other.
Initially the stickers were only available for Instagram Stories. But now, it's also offered on Reels content on Instagram and Facebook through a new update. This is to allow users to create content or media to share online with more interesting and creative elements.
Just like before, it allows other users to respond by adding content to their respective Reels according to the topic being discussed. As soon as many users respond, Instagram and Facebook will publish a dedicated page filled with responses to the sticker. Not to be left out, it will also display who started the trend on the sticker.
Next, the new update that was also introduced is that users can now cross-post Reels content on Instagram directly to Facebook. This requires the user to link the account linking Instagram with Facebook first. For users who may not be aware, this feature was also previously limited to sharing photos only and not Reels.
Not to be outdone, the new update also allows Reels users to have more access to more detailed analysis. For example such as average viewing time, total viewing time and more. It is designed to help content creators identify viewing patterns for each uploaded piece of content.